Barna
Printed research reports and charts spread across a desk

The Barna Insights Library

Your idea. Our data.

Harness the power of Barna's extensive database and research library — an entire B2B data marketplace at your fingertips. Gain access to Barna's exclusive, premier insights library, featuring more than 35 studies and access to nearly 100,000 original interviews. Any module can also be purchased a la carte at any time. These modules may be purchased a-la-carte for $5000 each.

LIMITED-TIME OFFER

Each module is a $5,000 value. Join by October 15 and you’ll receive one bonus module for free!

Explore the marketplace

37 studies · Hover any card for sample and details

WHAT'S INCLUDED

A look inside the marketplace

The data set

Full underlying tables and cuts, so your analysts can go where they need to.

The survey

Instrument, sample and methodology, documented for your own reporting.

The strategic report

Barna's interpretation: what changed, what it means, what to do.

The deck

Presentation-ready slides for your board, your team, or your client.

How Library access works with membership.

Core includes one module, Premium two, Platinum three. Choose them at any point in your year, and add more at member pricing whenever a new question lands on your desk.

Compare membership levels

Each module is a $5,000 value. Join by October 15 and you’ll receive one bonus module for free!

Get started

Ready to put real audience research behind your decisions?

Tell us who you serve and what you're deciding this year. We'll recommend the track and the membership level that fit.